What sets Dr. James Polakof and his associates apart from other marketing consultants is their individual focus on each practice. It is the strategic development of cost effective programs tailored to your needs that produce results.
For example, motivating today's "Millennium Woman" to choose your practice over another requires a special "bonding" approach. The same holds true of Baby Boomers who are motivated to avoid aging at almost any cost and seek the physician who is most empathetic to their cause.
Therefore, we will design special marketing programs specifically tailored to the nature of your practice in order to effectively reach and encourage these consumers. Additionally, each of the advertising campaigns we create for a practice is unique and will set you favorably apart from competitors. As important, these programs are designed to be affordable and produce cost-effective results.
Dr. James Polakof and Dr. Gloria Polakof also specialize in creating internal marketing programs and stimulating your staff to productively assist in building your practice. Staff members are trained to utilize advanced techniques in bonding and partnering with patients, as well as motivating procedure enrollment. Additionally, strong focus is placed upon patient to patient referrals. In accomplishing these objectives the individuality of each staff member is taken into consideration and their personal strengths are developed to increase productivity and achieve positive results.